Projects
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Influenza Season
MS Excel / Tableau
Analysed U.S. influenza mortality and population data to identify seasonal trends and high-risk regions. Based on the insights, I developed a data-driven staffing plan to help hospitals and clinics allocate resources more effectively ahead of flu season
Rockbuster, Video Rental
SQL / Tableau
This project addressed key strategic questions to help Rockbuster diversify revenue and expand in the streaming market. Using SQL, I analysed rental durations, regional sales, and customer locations, then visualised insights with Tableau to support data-driven decision
Instacart, Online Grocery
Python / Tableau
Analysed Instacart’s sales data to uncover shopping patterns, product popularity, and customer segmentation by loyalty, region, age, and income. Merged and cleaned multiple datasets, performed exploratory analysis, and visualised key trends. Insights were used to inform targeted and personalised marketing strategies..
